Yahoo! Sports: LIV Golf hires Bud Light’s woke ex-marketing exec Alissa Heinerscheid after transgender marketing campaign cratered brand
LIV Golf hires Bud Light’s woke ex-marketing exec Alissa Heinerscheid after transgender marketing campaign cratered brand
Anheuser-Busch InBev SABUD-0.55%decrease; red down pointing triangle said it had placed on leave two executives who oversaw a Bud Light collaboration with a transgender activist. Alissa Heinerscheid, ...
Prefer Newsweek on Google to see more of our trusted coverage when you search. Bud Light's former marketing vice president Alissa Heinerscheid, who was blamed for the fallout following the brand's ...
Looks like the Saudis shopped the Bud Light fire sale. The disgraced former marketing executive who tanked Bud Light’s brand has landed a new job at LIV Golf, in an unlikely pairing between a ...
Wall Street Journal: Bud Light Brewer Puts Two Executives on Leave After Uproar Over Transgender Influencer
Bud Light Brewer Puts Two Executives on Leave After Uproar Over Transgender Influencer
WRAL: Wall Street Journal: Bud Light owner places two execs on leave after transgender influencer backlash
CNN — Anheuser-Busch has placed two executives who managed Bud Light's sponsorship of two Instagram posts from a transgender woman on leave, according to the Wall Street Journal and other media ...
Wall Street Journal: Bud Light owner places two execs on leave after transgender influencer backlash
After Bud Light partnered with Dylan Mulvaney for promotional posts in an effort to attract a younger audience, the ad led to right-wing criticism. The Bud Light marketing executive who oversaw a ...