INTRODUCTION The “CMO Action to Spark a Growth Reaction” research initiative revealed that while marketers are evolving from brand storytellers to strategists, they still have hurdles to overcome to fully realize their potential to drive long-term growth.
CMO s AND THE SPARK TO DRIVE GROWTH - Deloitte United States
CMO Support the shift from transactional marketing to engagement served up through social, mobile, search and wearables. CIO Build acomplementary team of technical resources with new skills, new outputs and time to value.CDO = front end;CIO = back end
Fannie Mae and Freddie Mac cease re-securitization of LIBOR indexed Collateralized Mortgage Obligations (CMO) and Mortgage-Backed Securities (MBS). The announcement is available here. Commodity Futures Trading Commission (CFTC) published a proposed rule to modify swap clearing requirement to address LIBOR transition to alternative reference rates.
Shine a light on media accountability As the debate over media transparency intensifies, the CMO’s role is commonly expanding beyond managing agency relationships to overseeing efective media and advertising risk management programs.
Insider on MSN: CMO Insider: A destination for marketing leadership and innovation
CMO Insider presents profiles, case studies, and personal perspectives to inspire and inform marketing leaders as they build and grow their brands.
Morningstar: 2025 CMO Moves Report: CMO Hiring Surges On, but Role Expectations and Hiring Don't Match
SARATOGA SPRINGS, N.Y., Jan. 27, 2026 /PRNewswire/ -- Taligence, an executive search and talent intelligence firm specializing in senior marketing leadership, today released its 2025 CMO Moves Report, ...
2025 CMO Moves Report: CMO Hiring Surges On, but Role Expectations and Hiring Don't Match